Chatbots in Telegram - Development and integration with AI

08-04-25

Telegram bots are a useful tool for business development and automation: they help automate a huge amount of tedious manual work that used to be done by people. Bots are universal, with no restrictions on their use, and are suitable for companies of all sizes – from small start-ups to business giants. Answering questions, processing orders, accepting requests, collecting and analysing information, filtering and parsing data, giving instructions, providing customer support – all these and many other tasks can be performed by a bot created in Telegram.

Why does a company need a Telegram Bot?

To understand what a Telegram bot is, let’s make an analogy: a bot is a hardworking and productive employee who never gets tired, never takes a break, never goes on holiday, has no days off and works around the clock. A flawless and accurate virtual worker does its job much faster than a human – it processes a huge flow of requests simultaneously, never makes mistakes and, unlike operators, does not need a salary.

Improve customer experience

The bot responds instantly to commands, allowing users to place an order, make an online payment or complete another task in a few clicks. No more waiting on hold listening to an annoying melody – users get instant answers to their queries. Such a service improves customer satisfaction, increases trust in the company and audience loyalty, and encourages repeat requests because it is much more convenient to use a bot than to contact an operator in messengers or on the phone and lose time waiting for a response.

Increase the productivity of the business

The Telegram bot never tires of receiving and processing the flow of requests, working with a large number of users simultaneously, and performing routine operations quickly and accurately. Thanks to this, not only the productivity of processing customer requests is increased, but also the work of the company as a whole: all internal processes – order processing, customer service, sales, online payment acceptance, etc. – are accelerated. – are accelerated. A large number of manual operations are eliminated from the operational processes – now they are performed quickly and productively by a TG-bot.

Economy

A company may not have a staff of operators who perform tedious manual work and respond to customer requests from morning to night – the bot takes care of all or part of the processing of customer requests. The costs incurred by the company are the cost of developing a Telegram bot, relatively inexpensive server rental and the cost of API integrations if the bot uses third-party services and artificial intelligence. If the bot has simple functionality, you can try to do without the services of a developer: there are many instructions on the Internet on how to create a Telegram bot yourself. In any case, the cost of creating a chatbot is affordable for any company, especially since this investment is quickly recouped by the increased accuracy and productivity of business processes.

Revenue growth 24/7

The Telegram bot takes orders and handles customer requests around the clock. It is available 24/7 – it gives accurate answers to users’ questions, communicates with the audience while everyone is asleep and does not make customers wait until the morning to confirm their order. Such functionality will certainly lead to an increase in sales – the conversion rate will increase, the bounce rate will decrease and the number of returning customers will increase. The bot implements an automated sales funnel that guides users from first login to order, turning leads into customers.

Competitive advantage

If a few years ago chatbots surprised users, today these tools have become familiar and commonplace. In Telegram, bots search for information, buy goods and order services. However, not all companies are aware of the value of this trend, and the presence of a bot is becoming a significant competitive advantage. Most likely, a customer will choose one of two competing companies that has a convenient and useful chat bot that immediately solves the user’s tasks. Therefore, ordering a Telegram bot is a great opportunity to get ahead of the competition, to become the first in your niche, to get a grateful and loyal audience.

Hypothesis testing

A simple Telegram bot with a basic set of functions can be used as an MVP – a minimal version of a software product for launching and developing a startup. It is reasonable to test business solutions on an inexpensive chatbot and, after confirming the viability of the hypothesis, order a mobile application that will reproduce larger functionalities. In the future, both services – the bot and the mobile application – can be scaled up, which will only strengthen the company’s position in the market and give it a significant competitive advantage.

What chatbots are available in Telegram

Depending on their purpose and range of options, chatbots can be divided into different groups:

• for sales;
• for customer support;
• for marketing and promotion;
• for internal company tasks – planning, delegating, collecting statistics, reminders;
• bots with special functionality – for job search, providing educational services, accepting online payments, working with cryptocurrencies, searching for content, organising raffles, moderating Telegram groups, learning languages, games, entertainment, etc.

The client defines the algorithm that the chatbot will use – the developer implements these scenarios. Flexibility in creating chatbots is an important advantage that allows you to adapt the tool to your business needs, not to use unnecessary functions and to make the interface as convenient and useful as possible for users. To manage chatbot settings, an admin panel is created, where you can view statistics and change working parameters – for example, the content of mailings, terms of promotions, data on availability and prices of goods or services. If necessary, you can contact the developer and get technical support through the admin panel.

What tasks can a telegram bot solve?

Each chatbot can be customised to meet individual business needs – Telegram provides all the necessary tools on the BotFather platform. Examples of features that can be implemented in a bot:

• receipt and processing of orders;
• selection of goods and services according to specified criteria;
• registration of users;
• collecting contact details;
• providing information on request;
• online calculator;
• sending a price list;
• Invoicing;
• checking the status of orders;
• booking services;
• monitoring the availability of goods;
• automatic generation of documents – reports, acts, certificates, checks;
• providing information on promotions, delivery and payment methods, terms of cooperation;
• Send notifications to the user;
• redirect the user to the online payment page;
• collect feedback from the audience.

Integration of the Telegram bot with artificial intelligence

A Telegram chatbot executes commands according to precise scripts that are defined during the design phase. But as bots evolve, so do the demands on their functionality. Modern users expect advanced capabilities from chatbots: the most natural and logical communication, full understanding of requests, fast and intelligent decision-making, and intelligent response to commands. In order to completely exclude the participation of live people in the work of the bot, integration with artificial intelligence is carried out.

In addition to live communication with users, the need for AI may arise for other tasks – processing large amounts of information, data parsing, forecasting, analysis, personalisation, etc. Depending on its functionality and purpose, a chatbot can be integrated with various artificial intelligence services – GPT, OpenAI Codex, Dialogflow, Microsoft Azure Bot Service, Peltarion, Botpress, IBM Watson Assistant, Rasa, Clarifai and others. AI significantly expands the capabilities of telegram bots and brings their functionality to a new level. Let’s look at examples of practical application of artificial intelligence in chatbots.

AI-based customer support

Artificial intelligence analyses user requests in different phrases, correctly interprets the content of the requests and provides detailed answers. The benefits of integrating AI include natural dialogue, informative responses, clarifying questions, and adapting conversations based on previous user requests.

• Neural Network provides natural language recognition and generation capabilities using NLP (Natural Language Processing) technology, which includes experience in understanding user intent, recognising emotion, analysing semantics and highlighting the main thought.
• AI supports multilingual communication with users, automatically translates requests and responses, and expands audience reach at minimal cost.
• AI services have the ability to recognise and generate speech, interpret and process voice messages, execute voice commands, and formulate voice responses to user requests.

Artificial intelligence data collection, processing and analysis

AI services have the ability to generate, recognise and analyse text, numbers, images and video. Artificial intelligence collects, analyses and filters data from third-party services and automatically parses the collected information into a bot – job and service offers, financial indicators, technical specifications, sensor and device data, low-cost goods and services, and much more.

Marketing and Business Analytics

AI analyses requests, preferences, user behaviour in a chatbot, based on which it creates personalised offers (similar products, discounts, news, thematic content, etc.), triggers intelligent notifications, reminders, advertising messages. The ability to collect and analyse data is used for business analytics – the neural network analyses personal user data, order statistics, behavioural factors, audience interests based on the use of the bot or other integrated services. This enables advanced analysis of business process efficiency and consumer demand for goods and services based on user actions in the chatbot.

As a result, Telegram bots with an integrated artificial intelligence service offer many advantages. The bot performs tasks like an experienced employee – naturally and logically, but hundreds and thousands of times faster. Artificial intelligence has the ability to self-learn, so over time the chatbot acquires more and more high-value, customer-focused functionality. If a regular Telegram bot can do many things, an AI Telegram bot can do almost anything.

Want to build a Telegram bot for your business? Contact the KitApp team – we will create a convenient and efficient AI bot that will help you save time and money, manage sales and increase customer loyalty.